Ghostbusters Blasts into Six Flags Mexico!

[Nick Hutson]

Hi! I've composed for this attraction that I thought might interest you all!

 

 

 

Lynton V Harris & The Sudden Impact! Entertainment Company have created the world’s first live interactive GHOSTBUSTERS attraction, under License from Sony Pictures Consumer Products, and launched into previews this past weekend ahead of an expected blockbuster Summer season starting mid-July.

 

The company has inked a three year deal with Sony Pictures Consumer Products in Los Angeles, and continues its relationship with Six Flags Mexico following the success of the Company’s previous attractions there, ‘The Van Helsing Experience Live!’ and ‘TerminatorX: A Laser Battle for Salvation’.

 

Harris commented...“We probably could have eeked out another year with Terminator X given that the fifth movie comes out this Summer, but I have been pestering Greg [Economos] at Sony for the past couple of years to get a Ghostbusters attraction happening”.

 

Gregory Economos, Senior Vice President Global Consumer Products at Sony Pictures says, “We’re excited to collaborate with Lynton on this fun, yet spooky laser tag attraction. It’s a natural fit for the Ghostbusters brand, and we’re sure that attendees of Six Flags Mexico will know “who to call” after making their way through the arena as paranormal heroes themselves.”

 

The new attraction has a cast of between six and eight live actors who will play as seasoned ‘Ghostbusters’ to interact with guests across two floors, in the historic La Llorona building inside Six Flags Mexico. Players are ‘prepped’ downstairs in the Ghostbusters Headquarters, given their laser ghostbustin’ gear, then led upstairs and broken into teams of Ghostbusters in order to compete against each other in an experience that features iconic environments and characters from the film. There are also cool ghost gates, hidden targets, and ‘surprise characters’ that appear and disappear with the help of UV and laser- tag LED technology.

 

Director of Live Attractions Worldwide for Sudden Impact!, Dominic McChesney commented that “this first preview weekend was a litmus test to determine if we got the brand fit right, and the audience have already confirmed that it is a much more fun approach than Terminator X which had more of a ‘firm handed’ approach, but enjoyed a successful four year run. Ghostbusters will be a hit!”

 

“We are very excited to have an attraction like this – GHOSTBUSTERS - the attraction is based on the iconic and famous characters with the spooky adventure that the brand warrants. The families visiting us can enjoy a unique live - interactive attraction. We invite you to be part of this exciting experience that you can only find at Six Flags México”, said América Sosa, Communication manager at Six Flags México.

 

“It’s perfect for us” enthused Harris... our reputation is second to none in the interactive scare attraction domain globally, and we also pioneered branded live laser tag adventures. Ghostbusters is one of the most iconic brands in the history of the movies, and as the No #1 ‘horror-comedy’ of all time, and a new film in the works for 2016, it’s a chance to converge the Ghostbusters brand with an elevated laser tag experience to create the core brand value through creative application, along with a few fun startles.”

 

About Lynton V Harris & The Sudden Impact! Entertainment Company

 

Lynton V. Harris is a world-class keynote speaker, an entertainment industry groundbreaker, and the subject of a Harvard Case Study, ‘Lynton V. Harris & Madison SCARE Garden’ and has been both a commencement speaker and a guest lecturer to MBA Students at Harvard University & Business School. Harris was awarded a prestigious Brand Laureate Award from the Asia-Pacific Brands Association – an iconic ‘Brand Personality Award’, and he is also the subject of an Emmy Award winning documentary.

 

Harris and his team have imagined, created, and/or produced live attractions based on an enviable multi- billion dollar brand list that has straddled the Hollywood Studios of Paramount, Universal, Lions Gate, MGM, Warner Bros, Twentieth Century Fox and Sony Pictures and has included some of the biggest blockbusters of all time: The Mummy Live!, The Mummy Returns Live!, Lara Croft:Tomb Raider LIVE!, The Mummy – Tomb of The Dragon Emperor Live!, The Scorpion King Live! , BATMAN: Arkham Asylum Live!, Prison Break LIVE!, Van Helsing Live!, Alien Vs Predator vs You, TERMINATOR X, Universal Monsters Alive!, SAW LIVE!, Ice Age Live!, Night at The Museum Alive!, The World War Z Experience, The Mazerunner Adventure Live! and in 2015, Harris & Sudden Impact! are opening the world’s first GHOSTBUSTERS X: The Ghostbusters Experience under license from Sony Pictures, at Six Flags Mexico City.

 

Harris is also due to deliver an address on BRANDS ® at the International Association of Amusement Parks and Attractions [iAAPA] Asian Conference and Trade Show in Hong Kong in June 2015.

 

www.suddenimpactentertainment.com

 

About Sony Pictures Consumer Products

 

Sony Pictures Consumer Products (SPCP) is the licensing and merchandising division of Sony Pictures Entertainment (SPE), a subsidiary of Sony Entertainment Inc., a subsidiary of Tokyo-based Sony Corporation. SPE’s global operations encompass motion picture production, acquisition and distribution; television production, acquisition and distribution; television networks; digital content creation and distribution; operation of studio facilities; and development of new entertainment products, services and technologies. For additional information, go to http://www.sonypictures.com.

 

About Six Flags Mexico City

 

About Six Flags Entertainment Corporation

 

Six Flags Entertainment Corporation is the world’s largest regional theme park company with $1.2billion in revenue and 18 parks across the United States, Mexico and Canada. For 54 years, Six Flags has entertained millions of families with world-class coasters, themed rides, thrilling water parks and unique attractions including up-close animal encounters, Fright Fest® and Holiday in the Park®. For more information, visit www.sixflags.com.

 

 

 

GHOSTBUSTERS X LIVE! EXPERIENCE LAYOUT & DESIGN ©COPYRIGHT 2015, THE SUDDEN IMPACT! ENTERTAINMENT COMPANY GHOSTBUSTERS © COPYRIGHT 2015 COLUMBIA PICTURES INDUSTRIES. ALL RIGHTS RESERVED. USED UNDER LICENSE.

[TraX]

I'd like to see SimWorks take this on, so it becomes a ride system, rather than the up charge, maze that this is. Great idea though, and with the re-boot filming next week, I hope there are some parks looking into this again.