QR code takes you here:
https://thorpe-park.leadfamly.com/project-exodus
The little fire bits floating around are called ember in the coding, I would be surprised if there was some fire in the branding considering Inferno is round the corner. Could be looking too much into things there, anyway...
Picture below from SLKSTN himself:
I don't really think "Thorpe Park" is needed on that sign - it does smack a little of a rush job, which would make sense if they couldn't register Icarus as previously mentioned...