Inferno

Ahh great! That’s good news to see that making a comeback! I love that it’s also the usual pink rather than blood red 😂

Wow the outer bank turn really is banked isn't it. Looking forward to seeing the lift hill go up - it's going to be enormous.

I quite like it. They’re definitely sticking to their promise to make things more vibrant. the track looks amazing too.

😂 It's not my toilet of choice - I'm partial to Amity's or Swarm's - but I must have been in there since then!

umm, WHAT. At least they survive in the boulevard one I suppose!

I think that’s fair enough, but they do seem to be doing a huge amount in what is really a very short closed season. Hopefully the closed seasons will be a little more like this going forward - they’re never going to fix everything in one go, but fingers crossed they keep the momentum going. Speaking of the toilet upgrades though - I hope they keep the foot pedal operated taps. There’s something very classic Thorpe about the mass unspoken confusion around the sinks.

I do agree that it does seem a bit short-sighted. Thorpe seem quite lucky in that the local community nearly always support their plans, so hopefully that will continue. I'd like to think that future planners will take in to account that the care home was built next door to an existing theme park, NOT that a theme park was built next to an existing care home... The planners knew full well that Thorpe will continue to develop when they approved the care home, so hopefully it's all been properly thought about that common sense will prevail next time TP make an application,

Great news for Amity there - there’s way too much in the way of the view of Tidal Wave.

I really don't understand why people are still pouring their heart out over this. It's not like the logo was the reason people visited Thorpe. It's literally just a logo, and is it really that bad?

Hopefully it will be used to show replays of live streams where YouTubers say a ride name 50,000 times.

That's how businesses work isn't it unfortunately But it is a benefit of being part of a bigger company like Merlin when they do decide to invest.

All very exciting! This definitely seems far more realistic than the London Resort. Traffic and transport seems a lot better here, and it’s also not “the other side of London” to most of the population. Looks to be a great location for a new park! It’s right by Luton Airport too really which will be a big advantage. Also looking at the map (not that I am in any way an expert) it doesn’t seem to be “in anyone’s back yard” as such. It’s a bit of crap disused land on the edge of town out the back of several warehouses and industrial estates. Ideal really since it won’t directly bother anyone too much, other than traffic I suppose? But it’s so close to the M1, and there looks to be space to improve roads if the need arises. I really hope this goes ahead and is supported by the local community as a positive change. The reality is, it’s this, or the usual few-thousand houses plonked on the site with little to no consultation at all, which pose other challenges to the neighbouring towns infrastructure etc. Fingers crossed.

I quite like that behind the text as well. I think it would make the social media logos pop a little more. Also you know all the squiggly bits that appear on the videos and posters etc? I knew it looked familiar… It’s just the thing in the middle of Quantum. I guess an homage to the most underrated ride at the park!

I’ve thought the same about the responses to be honest. Ryanair can get away with it because their entire brand is build around “we’re cheap, that’s it, and if you don’t like it then you can f*** off”… their brand isn’t even about travel or flying, it’s ALL about low price, no frills, and their notorious reputation. I think Thorpe’s CS going down this route is bad and doesn’t fit the new “brighter future” brand at all.

About the resort tagline removal…… The thing is, it just isn’t a resort. They're now all about being open and up front, so calling themselves a resort really doesn’t fit the new brand does it. It never has been a resort, so the whole thing was ridiculous anyway. Removing “resort” is just common sense in my opinion. I don’t think that’s flying in the face of Merlin at all either. Don’t forget; it’s a new Merlin now . There’s nothing wrong with a company acknowledging that things aren’t right and deciding to make a change. Also to those saying that this is a poor effort at a logo - firstly a brand is about so much more than a logo. It’s about how the entire company operates and how it makes the customer feel. The logo is only a small part of a brand. secondly - look up ANY logo and you could make the same argument about “simple fonts” or “anyone could do that”.. but that’s beside the point. One thing I will say though is this; although I feel overwhelmingly positive about all this, if next October I’m stood at fright nights surrounded by hoards of misbehaving morons, with Fastrack oversold by several thousand, and miserable faces everywhere….. this will have all been for nothing. Time will tell!

And here she is ❤️ Nice and colourful, and can be easily used against different backgrounds to suit whatever really. I like it and the whole brand story surrounding it all.

Well DBGT is the future of theme parks so I’m sure that’ll come under the Future video. I’m enjoying these videos too 😊 very nicely done and interesting to see! Really positive to see the park fully acknowledging the problem with all the “darkness” surrounding everything in recent years since Saw. The focus on a brighter future sounds very good to me.

It certainly does feel like it doesn't it. A bit of a fresh start. The bright blue looks absolutely amazing. Will make a huge difference. Thorpe will look very different next year!

I think that sums it up nicely - New Merlin definitely seem to be getting to grips with the place. It’s looking positive for the future isn’t it.

You’re a hard man to please aren’t you! I do agree though it’s a bit daft doing this video after the trouble they’ve had with break-ins etc 🙄

They’re going to have a busy closed season this year aren’t they! Seems like good news, long overdue - Angry Birds was a (bizarre) throwback even when this land was originally announced. Mad to think that Angry Birds launched in 2009, meaning many of the 17 year olds visiting the park today were still in nappies when their parents downloaded the app on their phone…

That twist is going to be incredible. I saw the support structure from the motorway yesterday and oh my it is ENORMOUS compared to everything else. This ride really is going to dominate when it's finished. Really excited for next year.

Love this.

Interesting and exciting times! could we even be seeing a new entrance area? Or I guess we’d have seen plans by now wouldn’t we? I really like the current logo, it’s so recognisable and will be weird to see a new one for Thorpe, but I'm interested to see what’s new and I think it’s good that they’re turning the page and startng afresh - the park badly needs its identity sorting out. The comment on the grave stone about “stepping in to the light” is interesting - could that be referring to an end to the dreary “everything is ruined” ride themes going forward, and a lighter more positive feeling? also I’m here for the new theme for the Fins Vibes 360 kitchen or whatever it is.