Ryan Posted April 26, 2010 Report Share Posted April 26, 2010 Each year Thorpe Park comes up with many ridiculously silly and entertaining marketing stunts. Some memorable stunts that come to mind: 'Say No to Bo' 'Saw: The Ride sick collector' 'Priest blessing Stealth' 'Urine collection for Saw Alive' 'The girl who married Stealth' 'Ouiji board in Saw: The Ride' We have also been very lucky to receive some beautiful promotional art, like this new picture here found on Thorpe Park Official's Facebook page: http://sphotos.ak.fbcdn.net/hphotos-ak-ash1/hs472.ash1/25891_415324725866_27217550866_5706700_3481963_n.jpgDiscuss those marketing campaigns that really do make us wonder who is behind the Marketing department these days, those crazy yet brilliant people! Quote Link to comment Share on other sites More sharing options...
JoshC. Posted April 26, 2010 Report Share Posted April 26, 2010 What amazes the the most is the 'Top 5' rides are the 4 major coasters and Tidal Wave. It's like on PR and merchandise.. Anyway, I'll post my views later. Though, as is probably rather obvious, I tend to be against this silly marketing they tend to do. Quote Link to comment Share on other sites More sharing options...
Mark9 Posted April 26, 2010 Report Share Posted April 26, 2010 Whats wrong with Tidal Wave? It's a great ride and the size of the wave is memorable. Visually, it's very interesting. Quote Link to comment Share on other sites More sharing options...
Marc Posted April 26, 2010 Report Share Posted April 26, 2010 That artwork on thorpes facebook is fantastic, best bit of artwork from a theme park in ages IMHO, very impressed. Regarding the marketing stunts, usually there all pretty good, IMO the best for me was the Say No To BO, for it to be the most read story on the BBC is one hell of an achievement, it got people talking (not only on coaster forums!) and the park hit capacity the next day, doing pretty much exactly what its meant to do. Quote Link to comment Share on other sites More sharing options...
JoshC. Posted April 26, 2010 Report Share Posted April 26, 2010 Whats wrong with Tidal Wave? It's a great ride and the size of the wave is memorable. Visually, it's very interesting. I can't disagree with you in any way. There is nothing wrong with Tidal Wave. However, when it comes to some things (I saw a keyring with the park logo, 4 major coaster logos and Tidal Wave's logo on it), it confuses me a bit. They have all these other rides that are much popular all season round and they go for something like Tidal Wave. Though, as you say, it is very interesting and memorable visually, so that is probably the reason as to why.. Quote Link to comment Share on other sites More sharing options...
StevenVig Posted April 26, 2010 Report Share Posted April 26, 2010 I can't disagree with you in any way. There is nothing wrong with Tidal Wave. However, when it comes to some things (I saw a keyring with the park logo, 4 major coaster logos and Tidal Wave's logo on it), it confuses me a bit. They have all these other rides that are much popular all season round and they go for something like Tidal Wave. Though, as you say, it is very interesting and memorable visually, so that is probably the reason as to why..You have answered your own question there.Tidal Wave is, in a sense, and icon ride internally. In that it is one ride that you will not only remember visually, but remember as a rider too. Quote Link to comment Share on other sites More sharing options...
JoshC. Posted April 27, 2010 Report Share Posted April 27, 2010 As promised, here's my say.Firstly, marketing campaigns. 'Say No to Bo' 'Saw: The Ride sick collector' 'Priest blessing Stealth' 'Urine collection for Saw Alive' 'The girl who married Stealth' 'Ouiji board in Saw: The Ride' All of those (bar the Priest blessing Stealth) were so ridiculous and stupid it was unbelievable! I know the park needs to get themselves noticed, but surely they could be creative enough to do something slightly cleverer. Okay, the ouiji board was slightly better, as it was an attempt to make a back story for FN, but it failed miserably. Even if they ignored the ouiji board and said that they think Saw - The Ride is haunted and the ghostly occurrences are spreading, I'd have been happy. Their idea was good, but the execution was poor. The Priest one was clever - they did it after worries of a Slammer repeat. And, just to be fair, recently, AT have done the same, banning speedos anyone? However, their promotional art, posters, etc. are amazing! They are always well thought out and really good. At times, they've let themselves down with the adverts, but ah well. However, the promo art and posters are extraordinary and always make me think Wow. Just a shame the rides don't always live up to amazing standard of the poster. Quote Link to comment Share on other sites More sharing options...
Marc Posted April 27, 2010 Report Share Posted April 27, 2010 As promised, here's my say.Firstly, marketing campaigns. All of those (bar the Priest blessing Stealth) were so ridiculous and stupid it was unbelievable! I know the park needs to get themselves noticed, but surely they could be creative enough to do something slightly cleverer. Okay, the ouiji board was slightly better, as it was an attempt to make a back story for FN, but it failed miserably. Even if they ignored the ouiji board and said that they think Saw - The Ride is haunted and the ghostly occurrences are spreading, I'd have been happy. Their idea was good, but the execution was poor. The Priest one was clever - they did it after worries of a Slammer repeat. And, just to be fair, recently, AT have done the same, banning speedos anyone?Out of interest, what do you base "Failed miserably" on? The fact the marketing stunts get so much discussion to me says there doing exactly what there meant to, fanboys have very different opinions to that of the GP Quote Link to comment Share on other sites More sharing options...
JoshC. Posted April 27, 2010 Report Share Posted April 27, 2010 Out of interest, what do you base "Failed miserably" on?It got into the papers and it advertised FN. There it succeeded. I'm not questioning that. But it failed because it was ridiculous! Friends at school who had heard about it said how it was silly and obviously untrue. People in the queue line over FN were questioning how it was haunted. It didn't add to the event of FN in any way and was just a way of getting it in the papers - like the other campaigns mentioned. I'm saying it failed at making a back story - not at advertising.The fact the marketing stunts get so much discussion to me says there doing exactly what there meant to, fanboys have very different opinions to that of the GPI would disagree that fanboys and the GP have that different of an opinion. Yes, we see things differently and fanboys do tend to nit pick at times. However, from my experiences with the GP, they tend to be able to see some of the marketing as a bunch of rubbish. I don't disagree that they stunts do their job, but I just think they could go about it in a slightly less ridiculous way. Quote Link to comment Share on other sites More sharing options...
StevenVig Posted April 27, 2010 Report Share Posted April 27, 2010 Friends at school who had heard about it said how it was silly and obviously untrue. People in the queue line over FN were questioning how it was haunted.But that was the whole point, to get the park noticed and to get people talking.You talking about it now, means that they're still working! Quote Link to comment Share on other sites More sharing options...
JoshC. Posted April 27, 2010 Report Share Posted April 27, 2010 But that was the whole point, to get the park noticed and to get people talking.So basically all publicity is good publicity? You talking about it now, means that they're still working! Shoot, didn't think of that.. Quote Link to comment Share on other sites More sharing options...
Benin Posted April 27, 2010 Report Share Posted April 27, 2010 So basically all publicity is good publicity? That's what they say... Quote Link to comment Share on other sites More sharing options...
electricBlll Posted April 28, 2010 Report Share Posted April 28, 2010 It has not worked completely because I have never heard of this Fright Nights Ouja Board event. And I would be somebody who would be looking out for these things. Well, it sounds just as ridiculous as the rest. Quote Link to comment Share on other sites More sharing options...
JoshC. Posted June 29, 2010 Report Share Posted June 29, 2010 http://www.facebook.com/home.php?ref=home#!/video/video.php?v=136314033061035&ref=mfNice new video.Much better and much more tasteful than the 'Roller coaster Porn' video from last year.. Quote Link to comment Share on other sites More sharing options...
Ryan Posted July 15, 2010 Author Report Share Posted July 15, 2010 Embarrassing Bodies are filming in the Park this Saturday! If you have any weird and wonderful body issues, come along and visit the doctors! Get your tickets online at www.thorpepark.com Quote Link to comment Share on other sites More sharing options...
Ryan Posted June 15, 2011 Author Report Share Posted June 15, 2011 SILENCE IS GOLDEN AT THORPE PARK. We are throwing down the gauntlet to fearless thrill seekers by daring them to brave the Park's most extreme rides - without making a single sound! For one day only, the Park will be shrouded in silence as brave visitors attempt to tackle the fastest, most stomach-churning rides without screaming. If you visit the Park today, please take part and let us know how you get on. Ssshhh!From the official Facebook Page. Quote Link to comment Share on other sites More sharing options...
jjh123horry Posted June 15, 2011 Report Share Posted June 15, 2011 Dont forget the scary story of the "headless monk" telling the builders they weren't allowed to build storm surge kind of a marketing scheme imo Quote Link to comment Share on other sites More sharing options...
Benin Posted June 15, 2011 Report Share Posted June 15, 2011 Dont forget the scary story of the "headless monk" telling the builders they weren't allowed to build storm surge kind of a marketing scheme imoWish they had listened to it... [/obvious joke]Yeah, it's a very random one, and not exactly challenging and on a really random dead day... Why not do it to drum up interest for the actual summer season? Quote Link to comment Share on other sites More sharing options...
Luke_A Posted August 7, 2011 Report Share Posted August 7, 2011 I came across this a few minutes ago...Mouthwash PR Stunt?A PR stunt I presume about riders having bad breath... I do wonder whatever next, but this is just stupid now. Quote Link to comment Share on other sites More sharing options...
JoshC. Posted August 13, 2011 Report Share Posted August 13, 2011 http://www.getsurrey.co.uk/news/s/2097877_tats_the_way_for_thorpe_park_mad_familyThorpe Park can seemingly be involved in little things now and worm their way into local and national newspapers... Quote Link to comment Share on other sites More sharing options...
Mark9 Posted August 13, 2011 Report Share Posted August 13, 2011 Zodiac as a favourite ride... Quote Link to comment Share on other sites More sharing options...
TraX Posted August 13, 2011 Report Share Posted August 13, 2011 "The teenager has an almost encyclopaedic knowledge of Thorpe Park’s history"Ok, anyone on here? Time to own up. 'Jeez, I thought I was a big fan.. Quote Link to comment Share on other sites More sharing options...
Mark9 Posted August 13, 2011 Report Share Posted August 13, 2011 Joshua Coyston ey Quote Link to comment Share on other sites More sharing options...
JoshC. Posted August 13, 2011 Report Share Posted August 13, 2011 Well, those words were not mine, just so you know.. Quote Link to comment Share on other sites More sharing options...
Mr.man Posted August 16, 2011 Report Share Posted August 16, 2011 Thats a little extreme!? Quote Link to comment Share on other sites More sharing options...
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