Benin Posted May 3 Report Share Posted May 3 The original video not being in HD wasn't the problem. Come back DBGT animation all is forgiven. Inferno and JoshC. 2 Quote Link to comment Share on other sites More sharing options...
JoshC. Posted May 3 Report Share Posted May 3 The video in all its glory... Video is fine enough, but I agree with the mish-mash of directions. That backstory fits a themed ride area. A mountainous-looking station, being a cave that Hyperia took refuge in, would be a start, for example. Thing is, there seems to be a lot of want online for a backstory and a theme. There seems to be a common opinion these days, especially with younger enthusiasts and more casual fans, that "theming + story = better", and so they are necessary for a good ride. Of course, those things are good, but they need to be done correctly and in a worthwhile manner. Feels like Thorpe saw it as a box to check, and came up with something. We'll see how it all comes together. I'm not against either approach (light on the theme and just make it look nice vs theme and story), but it feels like they've tried to get the best from both and risk not hitting either. Quote Link to comment Share on other sites More sharing options...
Matt N Posted May 3 Report Share Posted May 3 This might be controversial, but I have to say that I really don’t see the point of heavily promoting the “story” for Hyperia. If there was ever a ride where an in-depth backstory was pretty much redundant, I think this is it. The ride has next to no theming, and unlike many Merlin rides, it pretty much doesn’t appear to focus on theming or storytelling at all. If I were Thorpe, I’d be ditching any major focus on the theme or story in marketing and just going all in on the coaster itself. Just hammer home that silhouette of the layout and its giant elements and hammer home the records, with only the very vague “find your fearless” imagery present as an indication of the theme/style. To be fair, I think they’ve done that pretty well up to this point, but the marketing seems to have taken a bit of a weird turn in the last couple of days. Granted, I’m no marketing expert by any means, but the approach of the last couple of days is certainly not how I’d approach marketing Hyperia. The coaster itself is the key strength of this project, so why not play to your strengths? I fear that this sudden focus on the theme and “story” of Hyperia will only invite criticism regarding the very minimalistic nature of the actual ride theming. I’ve never objected to Hyperia being minimally themed. I think it’s par for the course for a coaster of this size; rides of this size speak for themselves, they’re very hard to theme heavily, and even parks known for heavy theming (e.g. Europa Park, PortAventura) have themed their hyper coasters very minimally. However, I think that if Thorpe want Hyperia to be a minimally themed ride that focuses solely on the coaster itself, I think they need to stick to that in the marketing. I think this “backstory” marketing sets people up for a heavily themed ride that doesn’t exist, and I fear that it will draw attention to the ride’s minimal theming and away from the massive coaster itself, the main strength of the project. coasterverse, jimbeam4 and Inferno 3 Quote Link to comment Share on other sites More sharing options...
JohnnyRocket Posted May 3 Report Share Posted May 3 Fearless Valley, everyone Quote Link to comment Share on other sites More sharing options...
LK_ Posted May 4 Report Share Posted May 4 Still think its kind of stupid that they scrapped the whole viewing area plaza, sure the ride isn't themed but at least it would've made a nice vibe around the area but no Inferno 1 Quote Link to comment Share on other sites More sharing options...
Benin Posted May 4 Report Share Posted May 4 4 hours ago, JohnnyRocket said: Fearless Valley, everyone An island like no other some might say. Quote Link to comment Share on other sites More sharing options...
Inferno Posted May 4 Report Share Posted May 4 8 hours ago, Matt N said: I think they’ve done that pretty well up to this point, but the marketing seems to have taken a bit of a weird turn in the last couple of days. I agree - it’s all gone a bit weird. This recent weirdness and the prison yard queue have been quite disappointing. Don’t get me wrong, the ride is going to be amazing - I just think they’ve missed a few opportunities 😬 What happened to the “Everest” style teasers we were getting at the start? Shame they didn’t go down that road. I suppose it wouldn’t be Thorpe without a bit of head scratching would it 😂 Matt N 1 Quote Link to comment Share on other sites More sharing options...
MattyMoo Posted May 4 Report Share Posted May 4 Less story videos more nice queue pls. Quote Link to comment Share on other sites More sharing options...
tactic Posted May 4 Report Share Posted May 4 2 hours ago, MattyMoo said: Less story videos more nice queue pls. We're a bit late for that... Still nice to hope though Quote Link to comment Share on other sites More sharing options...
Stuntman707 Posted May 4 Report Share Posted May 4 It feels too late to be adding a story in now. It will be a shame if the coaster doesn't do as well because of the lack of theming compared to other recent coasters. Building a new coaster is exactly what Thorpe was missing for the last 10 years and I hope Merlin realise there is a huge public appetite for coasters that are well themed in matching areas after the success of Nemesis. I'm sure the ride itself will be great but there's no viewing area, no big theming element like many recent coasters and not even any train lighting like Icon has. In comparison to Towers, Gloomy Wood and Forbidden Valley honestly feel like you're in a different park. Smoke, lights, animatronics, roaming actors, sound effects like radio chatter and helicopter blades just bring the areas to life. This is the standard I want to see Merlin bring to Thorpe Park. But if they want to turn it into an amusement park, just embrace that direction and stop trying to half make it into a cohesive theme. Quote Link to comment Share on other sites More sharing options...
Glitch Posted May 5 Report Share Posted May 5 The story is required to add to the theme and lore which then sells tatty merch in the shop. How else are they going to sell wings for you to wear if you don’t know the backstory of forging the wings and jumping off a cliff. Quote Link to comment Share on other sites More sharing options...
Benin Posted May 6 Report Share Posted May 6 11 hours ago, Glitch said: The story is required to add to the theme and lore which then sells tatty merch in the shop. How else are they going to sell wings for you to wear if you don’t know the backstory of forging the wings and jumping off a cliff. People buy any old tat from parks across the world with no story based nonsense. Quote Link to comment Share on other sites More sharing options...
Mark9 Posted May 7 Report Share Posted May 7 Colossus is standing right there. No story, no thing. Still sells lots of merchandise. Come on now. Inferno 1 Quote Link to comment Share on other sites More sharing options...
Parm Pap Posted May 8 Report Share Posted May 8 bop bop, bang, bop, bop, bang, bop bop, bang, bop, bop, bang I don't want to start any unruly rumours but I think that time's got a sixth sense of humour, ding dong ding dong ding dong ding dong when I have no budget I will be laughing, here we go now, soon, enjoy the ride but it will not be the last Quote Link to comment Share on other sites More sharing options...
JoshC. Posted May 8 Report Share Posted May 8 4 hours ago, Parm Pap said: bop bop, bang, bop, bop, bang, bop bop, bang, bop, bop, bang I don't want to start any unruly rumours but I think that time's got a sixth sense of humour, ding dong ding dong ding dong ding dong when I have no budget I will be laughing, here we go now, soon, enjoy the ride but it will not be the last Thanks, very informative 👌 ImLucifer and holtjammy16 1 1 Quote Link to comment Share on other sites More sharing options...
MattyMoo Posted May 9 Report Share Posted May 9 The advert is here... thoughts? Inferno and Matt N 2 Quote Link to comment Share on other sites More sharing options...
Matt N Posted May 9 Report Share Posted May 9 I think that’s an interesting ad. They have got some nice ride shots in there, they got the records in there, and I like the way that they included the big silhouette at the end. I certainly like this more than the whole story-driven approach they were hinting towards a few days ago. Overall, I quite like it. We’re only 15 days away now… the hype is really building! Quote Link to comment Share on other sites More sharing options...
Glitch Posted May 9 Report Share Posted May 9 On 5/4/2024 at 8:56 AM, MattyMoo said: Less story videos more nice queue pls. Also we are forgetting it will go story…. Ad for generic family product…. Story … ad for map…. Story…. Ad for the new oasis drink Quote Link to comment Share on other sites More sharing options...
Inferno Posted May 9 Report Share Posted May 9 Cooooool I like the ad! We're so close now - I can't believe how much work there still is to do though on the queues, pathways and landscaping 🫥 Quote Link to comment Share on other sites More sharing options...
tactic Posted May 9 Report Share Posted May 9 I really like the ad, think it gets to the point quickly and doesn't overdo it too much. Quote Link to comment Share on other sites More sharing options...
MattyMoo Posted May 9 Report Share Posted May 9 5 hours ago, Inferno said: Cooooool I like the ad! We're so close now - I can't believe how much work there still is to do though on the queues, pathways and landscaping 🫥 My sentiments exactly 👀 Quote Link to comment Share on other sites More sharing options...
JoshC. Posted May 9 Report Share Posted May 9 I like the advert, it feels reminiscent of the Colossus and Inferno adverts specifically too. I still find it odd they're not shouting more about it being the tallest UK coaster. That feels like something that would grab people's attention much more. But heyho, they're going a different direction with it and making that a more sideline fact. Hopefully it all works out. Quote Link to comment Share on other sites More sharing options...
MattyMoo Posted May 9 Report Share Posted May 9 Only thing to note that the YouTube clip is titled "30 second advert" so perhaps the longer one will shout more about the height of bae. Quote Link to comment Share on other sites More sharing options...
JoshC. Posted May 10 Report Share Posted May 10 12 hours ago, MattyMoo said: Only thing to note that the YouTube clip is titled "30 second advert" so perhaps the longer one will shout more about the height of bae. They usually have a 30 second and 15 second TV advert, so more likely a shorter one. Quote Link to comment Share on other sites More sharing options...
MattyMoo Posted May 11 Report Share Posted May 11 12 days? Inferno 1 Quote Link to comment Share on other sites More sharing options...
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