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Merlin Entertainments

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In November last year, Numis Securities said a break-up of the business could unlock value for investors, arguing Merlin should consider splitting its theme parks and Legoland franchise away from its “Midway” portfolio of city-centre attractions such as Sea Life and Madame Tussauds, where like-for-like growth has stalled.

(article from Feb 2018)

Basically, investors want to make it more cash grabbing than it already is. As the company is owned by many large investment companies, I highly doubt the company actually cares about its guest experience and is too focused on pleasing investors that they forget about the necessities an entertainments venue should have (cleanliness, attractions actually open and working etc.). Perhaps that's why places like BPB and Paultons seem to be doing better reviews and visitor wise as they're more connected to their customers.

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